Alcohol use is just one of the needs to be addressed.

The financial, emotional and physical harm related to alcohol and other brain-numbing, dopamine-inducing devices and drugs is massive. That harm is also well disguised. Every year, it gets incrementally worse as we sell more, in more places, and the current solutions have very limited impact.      

Currently over 3 million people die a year, per the World Health Organization (WHO)​. That's about one person every ten seconds. Cumulatively since Prohibition, that's a far worse death toll than any pandemic or war, ever, anywhere.  “The harmful use of alcohol is a causal factor in more than 200 disease and injury conditions" (WHO). American deaths broke records in 2017. It’s not getting better. It’s a tremendous global financial, physical, emotional, legal and lethal problem, in every country.      ​

IT COSTS ALL OF US - Per the CDC in the USA: “Excessive alcohol use continues to be a drain on the American economy, according to a study released by the Centers for Disease Control and Prevention (CDC). Excessive drinking cost the U.S. $249 billion in 2010." Most of these costs were due to reduced workplace productivity, crime, and the cost of treating people for health problems caused by excessive drinking.      

Excess mental stimulation and the related alcohol and drug use to mentally medicate costs EVERY person thousands of dollars every year in extra taxes to pay for services related to cleaning up and managing all those physical and mental health issues. ​We ALL pay for this madness we inflict on ourselves. There is a better way.    

Changing Thinking Changes Everything      

Imagine a world where we have a counter narrative, encouraging people to simply be their best selves. Sober World promotes self-awareness, self-love and health. Cultivate real personal relationships, not screen ones. Give your mind and body a real break, not a medicated daze. We create a world with daily positive messages of hope, where we all are encouraged to do better for ourselves and more for those around us. This is a message encouraging us to be more like the humans we are, embracing our strengths and frailties. You only get one vehicle in this life, take the best care of it.